Customer Journey Consulting

You Created the Digital Product. Now Make the Customer Journey Clear.

Your offer may be ready, but what happens between someone discovering it and actually using it?

I help beginner digital-product sellers identify confusing messages, disconnected follow-up, and gaps in the buying experience so they know what needs attention.

Featured Starting Point

Not Sure Where Your Customer Journey Is Breaking Down?

Primary Offer$100· 30 Minutes · One-on-One Consulting

Digital Product Customer Journey Clarity Call

You have a digital product, but you’re not sure whether your messaging, follow-up, or buying experience is creating confusion.

During this focused 30-minute consulting session, we’ll discuss your specific offer, identify your most pressing concern, and determine where your attention should go first.

This is a diagnostic consultation, not a complete funnel audit, copywriting session, or technical implementation service.

What You’ll Receive

  • A short pre-call questionnaire
  • A private 30-minute consulting conversation
  • Personalized feedback on your most pressing customer journey concern
  • A clearly identified priority
  • A recommended next direction
Book My Clarity Call

Booking & payment activate once the 30-minute calendar is connected.

Self-Guided Option

Prefer to Work Through It Yourself?

Beginner Digital Product Customer Journey Template Pack

$47Digital Download

You don’t necessarily need another marketing strategy. Sometimes you need to see the path your customer is actually taking.

This four-template pack gives you a structured way to review your offer, messaging, follow-up, purchase process, and delivery experience.

Inside the Pack

  1. 01
    One-Page Digital Product Customer Journey Mapper
  2. 02
    Offer Message & Follow-Up Builder
  3. 03
    Purchase & Fulfillment Workflow Checklist
  4. 04
    Digital Product Launch Readiness Scorecard & Action Planner

Use the templates to identify gaps, organize your priorities, and decide what needs attention before putting more energy into promotion.

Get the $47 Template Pack

Checkout activates once delivery & fulfillment are tested.

Two Starting Points

Two Ways to Get Clear. Choose What Works for You.

Option 1

Work Through It Yourself

$47 Template Pack

Use four practical templates to map your customer journey, review your messaging and follow-up, check your purchase and delivery process, and identify gaps independently.

Best for someone who wants structured tools and prefers working at their own pace.

View the Template Pack

Option 2

Talk It Through With Me

$100 Clarity Call

Bring your specific digital product and customer journey questions to a focused 30-minute consulting session. We’ll discuss what’s happening, identify your most important concern, and clarify the next direction.

Best for someone who wants personalized guidance rather than figuring everything out alone.

Book My Clarity Call

You don’t have to purchase the Template Pack before booking a Clarity Call. Choose the support that fits your needs.

Additional Consulting Services

When You Need More Than a Conversation

Some customer journey problems need a deeper review. Others require focused implementation. These services provide additional support based on the needs and scope of your digital offer.

$497

Small Creator Funnel & Follow-Up Workflow Audit

A structured diagnosis of one digital offer’s customer journey, including documented findings and prioritized recommendations.

Receive documented findings, prioritized recommendations, and a walkthrough of what deserves attention first.

Inquire About an Audit
$1,000

Offer & Message Clarity Service

Focused messaging implementation for one digital offer, based on diagnostic findings, including up to three agreed customer-facing assets.

Includes a clarified core message, messaging guidelines, and revisions to up to three agreed customer-facing assets.

Inquire About Message Clarity
$5,000

Customer Journey Implementation Intensive

A scoped implementation engagement for one defined customer journey, based on verified priorities.

Work may include offer-message continuity, follow-up messaging, purchase and fulfillment alignment, first-use guidance, and end-to-end testing within the agreed scope.

This service requires a clear diagnosis and defined implementation priorities.

Inquire About the Intensive

These three services are inquiry-only — no immediate-payment checkout buttons.

Consulting Inquiry

Let’s Talk About What Your Business Needs

Tell me about your digital offer and the area where you need support. I’ll review your inquiry to determine whether one of these consulting services is a good fit.

Your inquiry is sent to CRM contacts & business notifications for review.

20+ YearsHelping people understand & move forward
About Erica

Clarity Has Always Been Part of My Work.

I’m Erica La Maestra Smith, an educator with more than 20 years of experience helping people understand information, organize their thinking, and move forward with greater confidence.

Today, I bring that same practical, teaching-centered approach to digital-product customer journey consulting.

My focus is helping creators understand where their customer experience becomes confusing and what needs attention, without adding unnecessary complexity.

I believe clear communication, thoughtful systems, and a customer-first approach matter at every stage of building a business.